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Insta360 Upgrades G3S to 4K

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In the ever-evolving world of action cameras, the Insta360 GO 3S emerged as a game-changer last year. But in 2024, it gets a makeover to deliver 4K video performance in a compact, rugged, and versatile package. Whether you’re an adventurer capturing your next climb, a content creator filming a unique perspective, or someone who loves to document life’s moments hands-free, the GO 3S is designed to make it all effortless. Let’s dive into what makes the Insta360 GO 3S a must-have in your tech arsenal.

Image Credit – Insta360

Key Features that Set the GO 3S Apart

1. Lightweight & Portable
Weighing in at a mere 20 grams, the Insta360 GO 3S is the epitome of portability. Its compact size allows it to fit comfortably in your pocket or clip onto your clothing, making it perfect for capturing moments on the go. Despite its small stature, it doesn’t compromise on performance, delivering stunning 4K video quality that rivals much larger cameras.

2. 4K Hands-Free POVs
The GO 3S is designed for those who love to capture the action without being burdened by holding a camera. Its 4K video capability ensures that your first-person POV footage is crisp, clear, and full of detail. Whether you’re biking down a trail, surfing a wave, or just walking through a bustling market, the GO 3S captures it all hands-free, providing a truly immersive viewing experience.

3. Magnetic Mounting System & Mount Anywhere
One of the standout features of the GO 3S is its innovative magnetic mounting system. This allows you to easily attach the camera to a variety of surfaces, be it your helmet, bike, or even your car. The included accessories further expand your mounting options, enabling you to capture creative angles that are impossible with bulkier cameras. This versatility makes the GO 3S an ideal companion for capturing those unique perspectives.

4. Interval Video to Automatically Record at Set Intervals
The Interval Video feature is perfect for creating time-lapse videos or capturing recurring moments throughout the day. Set the GO 3S to record at specific intervals, and it will automatically capture those moments, creating a seamless video without the need for constant manual operation. This is particularly useful for documenting long events or capturing the essence of a location over time.

Image Credit – Insta360

5. Easily Locate with Apple Find My
Lost your GO 3S? No problem. The camera integrates with Apple’s Find My network, making it easy to locate if it ever goes missing. This feature provides peace of mind, knowing that your investment is protected, and ensures that you’ll spend less time searching and more time capturing.

6. 2.2″ Flip Touchscreen for Remote Control & Live Preview
The GO 3S is paired with the multifunctional Action Pod, featuring a 2.2″ flip touchscreen that serves as both a remote control and a live preview monitor. This screen allows you to control your shots from a distance, preview footage in real-time, and navigate the camera’s settings with ease. The Action Pod also extends the camera’s battery life, ensuring you can keep recording longer.

7. 140 Minutes Run Time
With an impressive 140 minutes of run time, the GO 3S lets you capture more without constantly worrying about recharging. Whether you’re on a long hike, a day at the beach, or an extended shoot, this extended battery life ensures you won’t miss a moment.

8. FlowState Stabilization
Shaky footage is a thing of the past with Insta360’s FlowState Stabilization. This technology smooths out your videos, delivering professional-grade stability that keeps your footage steady and visually appealing, even in the most dynamic environments.

9. Waterproof to 33ft (10m)
Adventure awaits, no matter the conditions. The GO 3S is waterproof up to 33 feet (10 meters), allowing you to capture stunning underwater footage or shoot in the rain without worry. This rugged capability means you can take the GO 3S virtually anywhere your adventures lead.

Image Credit – Insta360

10. AI-Powered Editing
The GO 3S isn’t just a camera; it’s also your editor. With AI-powered editing tools, the camera helps you quickly and effortlessly create polished videos. Its smart algorithms can automatically choose the best moments and seamlessly stitch them together, saving you time and effort in the editing process.

11. Transformative Action Pod
The Action Pod transforms the GO 3S into a versatile tool with extended battery life, a flip touchscreen for live preview, and remote control capabilities. This multifunctional accessory enhances the camera’s usability, making it even more adaptable to various shooting scenarios.

From the mundane to the extraordinary, the GO 3S captures it all. Its waterproof design and robust stabilization make it perfect for both everyday vlogging and capturing high-action sports. The camera’s ease of use and advanced features cater to both novice users and experienced videographers alike.

Pricing and Availability
The Insta360 GO 3S is now available in either Arctic White or Midnight Black colors,  through Insta360’s official website and various authorized retailers. The camera is priced at $399.99. Additionally, bundles with extra accessories are available, providing even more versatility and mounting options to suit your creative needs.

Insta360 frequently offers promotions, so keep an eye out for special deals and discounts, especially during holiday seasons or major sales events.

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Insta360 Announcnes the Powerful New X4 8K 360° Action Camera

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Insta360, a leader in action cameras, has unveiled its latest innovation, the X4. This camera boasts unprecedented 8K 360-degree capture, ushering in a new era for immersive content creation.

Image Credit – Insta360

At the heart of the X4 lies a cutting-edge AI-powered processor that enables shooting in 8K video with a full 360-degree field of view for unparalleled immersion. It also allows for stunning 4K 60p capture in single-camera mode for traditional action camera usage. Thanks to 360° capture, you can effortlessly choose the perfect angle after filming, offering incredible “after-the-fact” framing. Even during high-action activities, Insta360’s proprietary flow state image stabilization and 360° Horizon Lock ensure smooth, stable footage.

The X4 boasts additional features beyond its core specs. Dual wide-aperture lenses (F1.9) offer excellent low-light performance, while rock-steady H.265 video recording goes up to 8K 30p in 360 mode or 4K at a high 100 fps in single-camera mode.

Image Credit – Insta360

Here are some of the key features of the Insta360 X4:

  • Shoots in 8K video in full 360-degree coverage or stunning 4K 60p in single-camera mode.
  • Effortlessly frame shots after the fact, thanks to 360° capture.
  • Flow state image stabilization and 360° Horizon lock for smooth, level shots.
  • Excels in low-light conditions with dual 6.7mm F1.9 lenses.
  • Delivers rock-steady H.265 video up to 8K 30p in 360° mode or 4K at 100 fps in single-camera mode.
  • “Me” mode captures a 170° field-of-view flat video with an invisible selfie stick effect.
  • Offers high-resolution still image capture with options for 72 MP and 18 MP.
  • MegaView minimizes distortion and enhances image quality across various aspect ratios.
  • Supports a range of advanced features including Active HDR, Timelapse, TimeShift/Hyperlapse, Bullet Time, and Look Recording.
  • Intuitive hand gesture and voice command controls.
  • Durable and lightweight construction with a 2.5-inch LED touchscreen.
Image Credit – Insta360

For capturing yourself in action, there’s a “Me” mode that captures a 170° field-of-view flat video with an invisible selfie stick effect. The X4 also offers high-resolution still image capture at 72MP or 18MP in various formats.

A new feature within the Insta360 App, MegaView, minimizes distortion and enhances image quality for all aspect ratios, including social media-friendly vertical formats. The X4 boasts a range of advanced shooting modes like Active HDR, high-resolution Timelapse, TimeShift/Hyperlapse, Bullet Time, and Look Recording.

Image Credit – Insta360

For user convenience, the X4 features intuitive voice and hand gesture controls. Time Capture functionality automates recording schedules and a suite of editing tools with AI-powered features streamlines post-production.

Built for adventure, the X4 features a rugged yet lightweight design, a 2.5-inch touchscreen display, and removable lens guards for basic protection. Optional scratch-resistant glass lens guards are available for extreme conditions.

The Insta360 X4 is available for $499.99, setting a new benchmark for action camera technology. It empowers creators to capture and share their adventures with unmatched clarity and creative freedom.

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GoPro Launches Their First Pro-Centric Action Camera in the Hero 12 Black

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GoPro today announced the new Hero12 Black action camera, which the company asserts is its most advanced, and professional-grade action camera yet. The Hero12 Black features a number of new and innovative features that make it a compelling choice for professional and thrill seeking videographers alike.

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GP-Log Codec for Lossless Color and Dynamic Range

One of the most notable new features of the Hero12 Black is its new GP-Log codec. GP-Log is a lossless codec that captures more color and dynamic range than traditional codecs. This allows users to capture more detail in their footage, even in challenging lighting conditions.

Time Code for Easier Multi-Camera Editing

The Hero12 Black also features time code, which allows users to sync multiple Hero12 Black cameras together for easier multi-camera editing. This is a valuable feature for filmmakers and videographers who need to capture footage from multiple angles.

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Wireless Bluetooth External Microphone Support

The Hero12 Black also supports wireless Bluetooth external microphones and other wireless accessories. This allows users to capture high-quality audio with their footage, or give commands remotely, even in noisy environments.

Image Credit – GoPro

Max Lens Mod 2.0

The Hero12 Black is also compatible with the new Max Lens Mod 2.0 add-on lens. The Max Lens Mod 2.0 has a 177° field of view, which is 36% wider and 48% taller than the stock Hero12 configuration. This makes it ideal for capturing immersive footage of extreme sports, action sports, and travel.

AutoBoost Feature for Hypersmooth 6 Video Stabilization

The Hero12 Black also features an AutoBoost feature for Hypersmooth 6 video stabilization. Hypersmooth 6 is GoPro’s most advanced video stabilization technology to date. The AutoBoost feature analyzes up to four times more data than previous versions of Hypersmooth, and works with Linear and Horizon lock when the camera rotates a full 360°. This results in even smoother and more stable footage, even in challenging conditions.

Up to 70 Minutes of Continuous Recording at 5.3K60

The Hero12 Black also features a new power delivery system that allows it to record for up to 70 minutes at 5.3K60. This is twice the recording time of previous Hero cameras.

1/4-20 Mounting Threads in Between Iconic Mounting Fingers

Finally, the Hero12 Black features 1/4-20 mounting threads in between its iconic mounting fingers. This makes the Hero12 Black compatible with a wider range of standard camera mounts and accessories.

Quik Desktop App with Cloud-Based Editing and Digital Lens Swapping

GoPro has also updated its Quik mobile app with a number of new features, including cloud-based editing with digital lens swapping and reframing. Quik is also coming to the desktop in the fall of 2023 for macOS and 2024 for Windows operating systems. This will allow users to edit their Hero12 Black footage on their desktop computers, and take advantage of the new features.

Image Credit – GoPro

Pricing and Availability

The GoPro Hero12 Black is available for preorder starting today for $399.99, with the Creator Edition coming in at just under $600. The Max Lens Mod 2.0 is an additional $99.99, or $79.99 for GoPro subscribers. Both products will ship beginning September 13th.

The GoPro Hero12 Black is a significant upgrade over previous Hero cameras. It features a number of new and professional features that make it a compelling choice for content creators, filmmakers, and amateur videographers alike. The Hero12 Black is sure to be the go-to action camera for capturing stunning footage of extreme sports, action sports, and travel, and just about any other shot that can’t be missed.

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CES Day 3 – Insta360 Has a GoPro Killer, while Nikon Finally Launches a Long Overdue D780.

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Day 3 of CES still finds plenty of cameras to see, including a modular action camera from Insta360 that could actually challenge GoPro’s dominance in the ACam space. If they can get their software locked down. Then, Nikon finally shows off the long overdue successor to their D750 full frame camera, the D780. But is it just a Z6 with a mirror in the way? And there’s a $250 LED Lighting kit that may be all you need if you’re a beginning filmmaker.

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